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Superior, WI — FeraDyne Outdoors, manufacturer of 19 industry-leading archery brands, announced today the redesign and launch of the newwww.feradyne.com.
Purpose built with the same driving force that brought forth game-changing advancements like Rage Broadhead’s Slip Cam™ technology and Carbon Express’s group-tightening Red Zone™ the new feradyne.com focuses on an unsurpassed user experience. Taking accessibility and user interface to an entirely new level, the site integrates the whole family of FeraDyne brands and products into a rich platform of extensive information, educational content, and a simple-to-use
e-commerce solution. The clean layout, extreme functionality, open design, and mobile responsive format aligns customers with the products and information they desire for optimal success in the field, whether logging in from desktop or mobile. Easily navigated by category or brand, users now have an improved portal to keep up to speed with FeraDyne news and product information.
“We are excited about our new website launch and the information it brings to our customers. The new format will streamline the process in delivering visitors the information they need to make educated buying decisions from our retail partners or online,” said Todd Seyfert, FeraDyne’s CEO.
“Whether it’s product development, our online presence or through the content we create, FeraDyne is committed to delivering best-in-class brand interactions and our website is no exception. Online or in the field we want our customers to know we are always working to stay on the forefront of innovation and provide industry-leading experiences,” Seyfert added.
The new site maximizes FeraDyne’s overall online presence to optimize search engine performance and ranking. FeraDyne’s new website will be updated regularly to display enhanced content, new products, business activity, events and employment opportunities. Visitors are encouraged to visit www.feradyne.com regularly to stay educated and informed about FeraDyne’s entire family of brands.
About FeraDyne Outdoors:
FeraDyne® Outdoors LLC, is the manufacturer of the leading brands: Rage® broadheads, Muzzy® broadheads, Muzzy® Bowfishing, Carbon Express® arrows and accessories, Carbon Express® crossbows, Nockturnal® lighted nocks, Tru-Fire® releases, Block® targets, Glen Del® targets, Shooter™ targets, Black Hole™ targets, Hurricane™ bag targets, IQ® Bowsights, Sure-Loc® Archery Products, S4Gear™, Gorilla Gear, Eastman Outdoors®, Apple Archery®, Rocky Mountain Archery and Wac’Em Archery. As an industry leader in design, engineering, technology, manufacturing and marketing FeraDyne’s mission is to “Create the best archery products that provide the “EDGE” in performance desired by hunters for optimal success in the field.” Headquartered at 101 Main St, Superior, WI 54880 the multi-brand portfolio dominates the shelves at retail worldwide while also offered direct to consumer at www.feradyne.com. For more information, please call 800-282-4868.