NEW GENERAL MANAGER BRINGS MORE THAN A DECADE OF HUNTING AND ARCHERY EXPERIENCE TO LEGENDARY BRANDS

EVANSVILLE, IN – Bear Archery is proud to announce the hiring of Jon Lene to serve as General Manager for its legendary brands in the Bear Archery portfolio. As general manager, Lene’s primary objective will be providing leadership to the Bear Archery team to allow its archery brands to deliver meaningful innovation to the consumer and create value for its customers.

"I am pleased to welcome Jon Lene to Bear Archery," says Scott Sincerbeaux, CEO of Escalade, Inc.. "Jon brings a tremendous amount of experience in the archery industry to our team, and we are excited about the direction his leadership will provide to our business."

“Bear Archery is a legendary brand and is accompanied by an extremely successful portfolio of brands including Trophy Ridge, Fletcher Archery, Cajun Bowfishing, SIK Broadheads, and Rocket Broadheads,” says Lene. “My entire career has been devoted to the archery industry, and I am excited to bring my previous experience to deliver world-class products to our dealers and consumers.”

Lene most recently served as Vice President of Sales for Arcus Hunting and brings over 15 years of hunting and archery industry experience.

About Bear Archery®

Founded by the iconic father of modern archery, Fred Bear in 1933 with the intention of bringing archery to the masses, Bear Archery® continues to produce legendary bows with the same focus

on reliability and technology while maintaining its rich heritage of innovative leadership, quality products, and family values. Bear Archery is a division of Escalade Sports. For information on Bear Archery, its products, brands, instruction manuals, retailers, warranty, replacement parts, or customer service, please call 1-800-694-9494 or visit www.beararchery.com.

ABOUT ESCALADE SPORTS

Headquartered in Evansville, IN, Escalade Sports is a global manufacturer and distributor of sports and outdoor recreational equipment. Leaders in their respective categories, Escalade Sports’ brands include Bear® Archery and Trophy Ridge® archery accessories; STIGA® and Ping-Pong® table tennis, Accudart® and Unicorn® darting, Onix® pickleball equipment; Triumph SportsTM indoor and outdoor games, GoalrillaTM and Goalsetter® residential in-ground basketball systems, Goaliath® and Silverback® residential in-ground and portable basketball goals; the STEP® fitness products, LifelineTM personal fitness, Woodplay® premium playsets, VulyTM Trampolines, and Cue & Case® specialty billiard accessories. Escalade Sports’ products are available at sporting goods dealers and independent retailers nationwide. For more information on Escalade Sports, its brands, instruction manuals, retailers, warranty, replacement parts or customer service, please call 1-888-784-4288 or visit www.escaladesports.com.