Tuesday, September 29, 2020

Kelly Brand Management Adds Digital Marketing Specialists

>>Birinder Mandair and Kaylyn Hopper add target marketing, analytics, account management, and creative copy skills to the KBM team.

Atlanta, GA – Kelly Brand Management (KBM), a sales, marketing, and business management consultancy, is proud to announce and welcome Birinder Mandair and Kaylyn Hopper as digital marketing specialists.

Mandair will be responsible for working with clients creating go-to-market plans for new product launches.

Joel Bell, president of KBM said, "I am very excited to see our eCommerce sales and marketing team continue to grow. Birinder provides our clients with the analytical skills and outside-the-box mindset that they need to grow their business. Her background in advertising and analytics will optimize advertising budgets and increase ROI. She interfaces with clients wonderfully and has a phenomenal work ethic."

“Birinder’s SEO management skills are unbelievable. Our clients’ eCommerce listings will benefit from having her on the KBM team day one. Her extensive background in digital ads and conversion metrics will grow our clients’ Amazon, Google and Facebook ROI,” Josh Dutton, vice president of sales, said.

Hopper will be responsible for creative content and brand messaging focusing on email marketing and social media.

Dutton said, “Kaylyn brings a wealth of experience in social media management, creative content and brand management. She’ll be a huge asset to our clients and will give KBM a competitive advantage when it comes to our ability to service our clients.”

"We really augmented KBM's creative capabilities with the addition of Kaylyn. Her background in news and media will keep our clients’ brands at the front of the conversation within our industry. I'm excited for KBM, but most of all, I am excited for our clients as they look to benefit the most with the addition of Kaylyn," said Bell.

About Kelly Brand Management
A division of Kelly Products

Kelly Brand Management (KBM) is a sales, marketing, and business management consultancy delivering strategic sales channel management and e-commerce solutions. With a unique perspective and powerful range of brand development and comprehensive agency access to distribution, brick and mortar, buy group, dealer and e-commerce channels, KBM offers an evolutionally better method, helping customers win more often. For more information, visit kellybrandmanagement.com.

###Contact: Kaylyn Hopper, Digital Marketing Specialist, Kelly Brand Management, kaylyn@kellyreg.com