Oct 15, 2024

Communication: More Than Just the Message

By Kurt Smith - ATA's Director of Industry relations

Make sure your customers know your policies of when to expect repairs, costs of services, etc. Photo Credit: ATA

You’re probably slammed with customers right now—it’s the time of year to get the work done and push orders out the door. But it’s also when you’ll have the most interactions with your current customers, new customers, and business partners. Learn how to make the most of each of these moments.

 
While most leaders or managers lament that it’s a new generation of workers who struggle with communication skills, the truth is that most of us could improve on our communication skills. And, according to a recent article by Inc. magazine, we have a lot more to gain than just getting the message across. Skilled communicators are perceived to be more honest, thoughtful, and reliable—and that equals better relationships with customers and business partners alike. Let’s take a quick look at how being a good communicator helps you make a positive impression with these groups.