Archery Wire

Business

Rock River Arms, founded by brothers Mark and Chuck Larson in 1994, celebrates 30 years of American firearms manufacturing in Colona, Illinois. The company evolved from custom 1911 components to pioneering AR-platform rifles and innovative systems like the LAR-9, LAR-8, and LAR-47, maintaining its commitment to precision and performance.

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WOOX, an Italian-American manufacturer of gunstocks, axes, and knives, announced expansion of its Hickory, North Carolina facility with groundbreaking planned for late May 2026 and completion by year-end. The expansion aims to meet growing demand for their premium walnut stocks and laminate series products while reviving local woodworking craftsmanship.

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SLG2, Inc. released its Q1 2026 Report highlighting the Grand Safety Tour's impact across four states, with 1,155 guests participating in events supported by Bass Pro Shops and Cabela's. The report reveals 39% of guests improved their attitude toward firearms, while 72% indicated plans to purchase a firearm following their experience.

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Bleecker Street Publications announced the acquisition of Gun University, founded by Ryan Cleckner and Dave Chesson, a leading online platform for firearms education and gear reviews. The acquisition expands Bleecker Street Publications' portfolio while maintaining Gun University's mission of delivering responsible firearms education and training resources.

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Wisconsin's outdoor recreation industry contributes over $12 billion to the state's economy and supports 100,000 jobs. The Greater Wausau area attracted 1.2 million visitors engaged in outdoor recreation, with Nine Mile County Forest generating $3.25 million in annual economic impact, according to Visit Wausau's Zartico analytics platform.

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ZEISS and Palero signed an agreement to spin off the Hunting & Nature business into an independent company with palero as sole owner. ZEISS will license its brand to the new company, with completion planned for the second half of 2026. The new entity will continue developing analog optics, trail cameras, and digital solutions under the ZEISS brand.

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FastBound announced full availability of NICS Direct, its integrated background check solution now powering daily transactions for FFLs nationwide. The platform eliminates technical barriers by automating server management and certificate renewal while integrating directly with Electronic A&D and 4473 workflows. FastBound's partnership with FFLGuard provides funded legal defense for administrative actions.

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The NSSF's Protect Liberty PAC received a $25,000 contribution from the National Association of Sporting Goods Wholesalers (NASGW) to support candidates dedicated to preserving Constitutional rights and Second Amendment protections ahead of the November 2026 election. NASGW President Kenyon Gleason and Protect Liberty PAC Treasurer Lawrence G. Keane urged industry members to support the super PAC's efforts.

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Kinsey's Inc., a leading distributor of archery, hunting, and outdoor-sports equipment, announced Kelly Smith as its new Dealer Sales Representative. Smith brings decades of industry experience from Big Rock Sports and will focus on building partnerships with dealers and supporting Kinsey's broad portfolio of archery, firearms, and outdoor-sports products.

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