Tuesday, October 21, 2025

Kryptek Announces Strategic Partnership with Maschmedt & Associates

Premier Sales Agency to Boost Kryptek’s Outdoor Apparel Reach

Eagle, Idaho – Kryptek, a leading innovator in high-performance outdoor and tactical apparel, is thrilled to announce a new partnership with Maschmedt & Associates, a premier sales agency with over 50 years of experience in the outdoor industry. This collaboration is poised to expand Kryptek’s reach across 23 western states, leveraging Maschmedt & Associates’ expertise to drive growth and strengthen retailer relationships.

Steve Johnson, Vice President of Maschmedt & Associates, shared his enthusiasm: “It is an honor to be representing such an incredible brand and product leader in the apparel category! I have personally followed and admired Kryptek from the beginning and saw how strong their partnerships have been with key strategic retailers over the many years. We see our two companies aligning perfectly due to both our strengths in the outdoor, hunting, and fishing channels. We look forward to a long partnership with the Kryptek team and growing the brand and business throughout the 23 western states.”

Maschmedt & Associates, founded in 1968, has built a stellar reputation for representing leading brands in the outdoor, sporting goods, and recreation sectors. With a focus on long-term partnerships and strategic growth, their team brings comprehensive sales and marketing support to elevate Kryptek’s presence in key markets.

Tim Piver, COO of Kryptek, expressed his excitement: “I am extremely pleased to announce this valued partnership with Maschmedt & Associates and their awesome team! Their history of representing iconic brands with success is top level, and we expect this new relationship we are forming will result in the best sales and service to our valued dealer base. Their company values could not align with ours any better and our whole team is truly excited to see where we take the Kryptek brand together from here!”

Interested in becoming a Kryptek dealer? Please visit https://kryptek.com/pages/become-a-dealer to learn more, or email dealers@kryptek.com to inquire further.

Media Contact:
Justin Moore
Dangersoup
Email: jmoore@dangersoup.com
Website: Dangersoup.com