Archery Wire

ATA

Tuesday, January 16, 2024

The 2024 ATA Show’s first trip to St. Louis kicked off the year by connecting the archery industry with exhibitors reporting strong order writing and retailers getting their first look at more than 150 newly launched products. Additionally, this year’s event attracted more than 100 archery retailers to their first ATA Show.

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Tuesday, January 17, 2023

Archery and bowhunting industry members reunited at the 2023 ATA Trade Show in Indianapolis, Jan. 11-13. Spirits ran high and relationships were renewed as Show-goers buzzed around the 153,000 square-foot of exhibit space to do business in-person. Jeff Poole, ATA’s president and CEO, said, “the face-to-face opportunity to conduct business and reinforce relationships is what makes the ATA Show such an important event. Seeing the new product releases and the latest innovations created excitement and helped set the tone for the whole Show.”

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The Archery Trade Association created the Bow Technician Certification as a new ATA member benefit to help ATA-member retailers add credibility to their business and provide a consistently positive experience for customers. ATA members can sign up for the course in the Information Booth in the MyATA Area at the 2023 ATA Show to receive a special discount.

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Rambo Bikes, an Iowa based leading electric bike company has two new kid’s electric bikes for 2023. The Lil’ Whip and Trailbreaker. Both have a powerful 250w motor and designed on two different frames to fit a broad range of younger riders.

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Hawke® Optics, a worldwide leader in quality sporting optics that perform outstanding in the field while maintaining optimum value for the consumer, is eager to attend the Archery Trade Association Show, January 11-13 at the Indianapolis Convention Center in Indianapolis, Indiana. Hawke Optics will be releasing for the first time to attendees two brand new collections of optics, enhancing their ever-expanding offerings, as well as launching expansions to six current lines, to include additional reticle and magnification selections.

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Irish Setter® Introduces Extra Durable Series of Elk Tracker XD Hunting Boots. Next generation Elk Tracker XD boots feature the original Elk Tracker’s legendary comfort in an even more rugged, durable boot that take the award-winning boots to the next level. A full leather camo upper with leather gusset overlay protects feet and prevents debris from entering the boot. Welted construction enhances durability while a wraparound rubber rand offers abrasion resistance against rocks, sticks and other sharp objects.

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