Real Avid is excited to announce that John Koch has been named the National Sales Manager for Real Avid. John has an extensive background in outdoor and shooting sports sales management coming from Do-All Outdoors. In addition to his sales experience, John has great product development and entrepreneurial experience.

"We are exciting to bring John onto the Real Avid team and tap into his vast experience. With the rapid growth of Real Avid, John will be able to step in right away and have a major impact on the Real Avid brand. John's passion for hunting and shooting will make him a natural fit into the Real Avid culture, " said Dave Steiner, General Manager at Real Avid.

John will be managing rep groups across the country and driving the growth of Real Avid's gun maintenance and cleaning products.

About Real Avid
Real Avid is a company that manufactures mission-specific tools and gear for hunters and shooters. Real Avid products are inventive, unique in their marketplace, and make people in the field more prepared and capable. Instead of a mass-market approach, Real Avid products are specific to the needs of individuals in their personal outdoor pursuits. Visit www.RealAvid.com for more information and to see the full line of Real Avid products.