Plano, IL – When it comes to increasing youth participation in hunting and shooting, the archery industry is covering ground quickly. Early youth-model bows have rapidly evolved into the highly-adaptable and highly-adjustable youth bows available today, which is great news for everyone. Instead of paying for multiple bows over just a few seasons, parents or mentors can spend less on a single, higher-quality bow that will grow with their kids' bodies and abilities. Of course, the kids win, too. They get a super piece of equipment they can be proud of.

Owning a quality piece of gear remains one of the sacred joys of our traditional outdoor sports, and using and caring for that gear brings a great sense of pride. It works the same way for our youngsters. Help them protect their growing passion for archery with Plano's NEW Fusion Compound Bow Case.

This ultra-compact compound bow case is designed to safely store and transport smaller-sized compounds like the Barnett Vortex, Genesis, Mission Craze, Bear Apprentice, Hoyt Ruckus and other adjustable youth models. Featuring tie-down straps, arrow holders, dense foam padding and Plano's patented crush-proof PillarLock® system, this case may be small in size, but it's big on high-end amenities and cosmetics. Available in black with striking neon green accents, or black with hot magenta accents, the new Fusion comes in the colors kids love.

PLANO® MODEL 1109 FUSION BOW CASES
Hot Green (Model 110901) and Magenta (Model 110902) Color Schemes
High Density Foam Padding
Durable Latches
Patented Pillar Lock Design
Arrow Holder holds six arrows
Adjustable Tie Down Straps
External Dimensions: 41"Lx15"Wx4.75"H
Fit Dimensions: 39.625"Lx11.5"Wx4.188"H

MSRP $49.99

Having their own quality equipment keeps kids engaged and exited about participating in our outdoor traditions. Now help them take care of it. The new Fusion Bow Cases from Plano are available now. Learn more at www.planomolding.com.


PLANO FISHING
A tradition of excellence. Owning a Plano® tackle box has become a heritage that has endured for more than half a century. In 1952, Plano introduced the first molded plastic tackle box. For the next fifty years, the Plano brand found its way into the hearts and hands of four generations. Today, there's a 4 in 5 chance that if you own a tackle box, it was made by Plano. There are many reasons why consumers choose Plano, including quality, durability and innovation, but our favorite is "It's what my dad always used."

PLANO HUNTING
Innovation and quality are the traits that have become associated with the Plano® brand. Thousands of hunters and shooters have come to trust Plano for the storage of their firearms, bows and hunting accessories. Since 1952 Plano has been supplying outdoor enthusiast with storage solutions that allow them to make the most of the time they have outdoors.

MEDIA CONTACTS:
Ben Rand
Plano Synergy Holdings
(630) 423 1798
brand@planomolding.com

Josh Lantz
Traditions Media, LLC
(219) 728-8996
Josh@traditionsmedia.com