TUESDAY, JANUARY 18, 2022   |   SUBSCRIBE    ARCHIVES   

ACQUISITIONS
Milwaukee, Wisconsin-based Generation Growth Capital Fund III announces the acquisition of Frankenmuth, Michigan-based crossbow products and accessory manufacturer Killer Instinct, Inc..
ATA SHOW
Seven hundred and twenty-seven days passed from the last day of the 2020 ATA Trade Show to the first day of the 2022 Show, which was Jan. 7-9 in Louisville, Kentucky. The gap in gatherings was apparent as attendees and exhibitors hugged, shook hands, laughed, talked business and shared stories from the past two years. The in-person event invigorated spirits, helped companies plan for the year, and brought a sense of normalcy to the archery and bowhunting industry.
INDUSTRY
Safari Club International (SCI) is excited to announce that KUIU has become a national sponsor of SCI. As sportsmen and women around the world know, KUIU is a high-performance hunting gear company known for using cutting-edge innovation to build gear with uncompromised quality and performance.
Mathews announced its 2022 Contingency Program giving professional archers and undiscovered amateur competitors a chance to win monetary payouts at ASA, IBO and NFAA sanctioned events.

Kelly Brand Management (KBM) has partnered with Dialed Archery, a new, American-made company that produces high-quality archery products.
This month, USA Archery welcomes three Independent directors to the USA Archery Board of Directors. The USA Archery Board of Directors represents the interests of the USA Archery community and its athletes by providing the organization with policy, guidance, and strategic direction.
RubLine Marketing is excited to announce the addition of Michael Kordek to the agency’s growing team. With a strong background in communications and passion for the outdoors, Kordek will help serve RubLine’s roster of clients as the new Marketing and Social Media Coordinator. His role will include interacting with clients’ fans in real time as well as generating and distributing compelling content within the hunting/shooting space.
JOBS
Real Avid, the Leader in DIY for Guns®, is seeking a hands-on innovative marketing leader who loves to work collaboratively in a team environment and excels in both seeing and navigating the “big picture”.

One of the world’s leading suppliers of archery equipment is looking for a buyer to help keep the company well stocked with the latest and greatest archery gear.
WJG & Associates is looking to expand its sales force in Kentucky, Mississippi and Tennessee (Southeast). The position will require excellent communication, organizational skills, self-motivation and a familiarity with Microsoft office software. Candidates will need the flexibility to travel within the territory too designated and assigned areas.
WJG & Associates is looking to expand its sales force. These positions will require communication, organizational, motivational skills and have the flexibility to travel to designated and assigned areas. These positions responsibilities will also include calling on sporting/hunting accounts focusing on independent dealers, chains, farm stores and distributors as well as attending select trade shows.
MEDIA
The nights are long and the days may be short, but MyOutdoorTV users can stream nine seasons of The Western Hunter on MyOutdoorTV to help get through cabin fever.

Everest.com, the first online, customer-centric, multi-merchant marketplace for the outdoor recreation community, today launched its online news and content arm on the e-commerce website. This multi-media section is built to inform, equip, and inspire Everest’s outdoor enthusiast community offering digital, branded content, podcasts, short form video and more. Visit and learn more at https://news.everest.com/
Laramy “Sasquatch” Miller is a modern-day mountain man. Follow along as he tests his adventure survival skills and knowledge of the land on Outdoor Channel’s The Trail presented by Case Knives on Friday, February 25 at 9 p.m. ET).
NEW HIRES
Scholastic 3-D Archery continues to exhibit substantial growth across the country and has recently named William “Pete” Slusser as the new Pennsylvania State Coordinator.
The Murray Road Agency has added Jonathan Harling, Director of Client Management, to its growing team. Harling will be responsible for managing client services including public relations, social media, ambassador and affiliate programs and other marketing needs. He will play an integral role in expanding brand relationships and media partnerships.
NEW PRODUCTS
With the introduction of the ACUslide in 2020, industry-leader TenPoint brought the first silent cocking and truly safe de-cocking system to the crossbow market. New for 2022, the ACUdraw De-Cock provides safe de-cocking on select models starting at just $799
Delta-McKenzie is now shipping the innovative Big 8 target, the latest development from premium foam Backyard Series targets.
Realtree® knows your “X” on the map is always changing, which means you may have to hide in corn fields, milo, winter wheat, flooded rice, reedy pond edges, hedgerows, buck brush, flooded timber, cattails, or anywhere else ducks want to be. Realtree MAX-7™ conceals you in all of the above – in every scenario and in any waterfowl environment.
Outdoor Edge – America’s leading manufacturer of knives and tools for all things outdoors – announces the new RazorCape, the latest addition to its trendsetting lineup of knives featuring the company’s patented RazorSafe™ blade change system.
MYSTERY RANCH, an industry-leading backpack company devoted to making mission-specific packs recently released two models of game bags that perform exceptionally well when a tag has been punched and meat needs to be hauled out of the backcountry.
Bear Archery is proud to announce the return of the iconic Razorhead broadhead and the addition of an all-new traditional bow quiver to the brand’s already comprehensive suite of archery equipment.
 
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