TUESDAY, SEPTEMBER 8, 2020   |   SUBSCRIBE    ARCHIVES   

AWARDS
Bowtech archey’s 2020 Revolt is the official winner of the ArcheryTalk Hunting Bow Shootout, one of the most popular bow tests of the year.
Leica’s PRS 5-30x56i riflescope beat 13 other entries to win top honors in the Precision Riflescope category of Outdoor Life’s annual Optics Test. The PRS scope was also given the highly coveted ‘Editor’s Choice’ award. Now in its 17th year, the Optics Test took place over three months in Montana and were judged by a panel of four experts, including Outdoor Life Editor-in-Chief Andrew McKean and two PRS shooters.
CONSERVATION
Coinciding with the fall monarch migration, Pheasants Forever and the Monarch Joint Venture are hosting a national virtual Miles for Monarchs event September 5th-12th to raise awareness around the spectacular fall migration of monarch butterflies, while raising much-needed funding to support population recovery.
More than 2,100 acres of vital wildlife habitat in northern Nevada is now permanently protected after the Rocky Mountain Elk Foundation worked closely with several partners and a family that values conservation.

The Rocky Mountain Elk Foundation permanently protected 158 acres of prime elk habitat in the heart of Oregon’s Wallowa Mountains. The transaction also improves access for hunters and others to approximately 520 acres of adjacent public land.
EVENTS
Shoot Like A Girl's Coast to Coast Tour is making its way to Branson, Missouri this weekend (September 12-13) to participate in the Annual Bass Pro Shops Outdoor Days. Taking place at the scenic Table Rock State Park, this annual autumn event celebrates conservation and the exhilarating world of outdoor recreation. Shoot Like A Girl will supplement the festivities by giving guests an opportunity to experience the shooting sports in a fun, interactive and safe environment.
MEDIA
The Harvest is seen as a desperately-needed answer to the increasingly negative portrayal of hunting and hunters prevalent in the mainstream media today.
Bone Cold TV, a Western New York based destination hunting television show comprised of Brandon Scott, Chad Faulkner and Shaun Thomson, announces its partnership with Rochester, NY based turkey, whitetail and elk call manufacturer Black Jack Game Calls in its debut year.

Guidefitter, the industry network for professional outdoor guides and outfitters and leading influencer marketing platform for hunting, fishing, and related outdoor brands, today announced the release of the Fall 2020 Issue of The Guidefitter Journal, the quarterly trade publication for the professional guiding and outfitting industry.
The week-long bowhunting extravaganza that is Bownanza returns to Sportsman Channel on September 7 at 8 p.m. ET. The evening brings series focuses solely on bowhunting for small and big game across the world. Bownanza will air September 7–11 from 8–11 p.m. ET, excluding Thursday, September 10. Additionally, it will air on Saturday, September 12 at 5-8 p.m. ET.
Dove and Slated recently read the script of the Harvest and their review suggests that the Harvest film will be a desperately needed answer to the increasingly negative portrayal of hunting and hunters seen prevalently in the mainstream media today.
NEW HIRES
Tread Lightly!, the premier non-profit organization dedicated to supporting and encouraging stewardship of America’s lands and waterways, has appointed Matt Caldwell as Executive Director, effective October 1. Jan Rintamaki, Chairman of the Tread Lightly! Board of Directors, announced the leadership change today following an extensive, nationwide search.
NEW PRODUCTS
SneakyHunter Hikers Bootlamps – essentially, headlamps for your feet – eliminate many of the problems with conventional headlamps and hand-held flashlights. When wearing a headlamp, talking to your companions becomes an issue when you face them and inadvertently blind them by shining your light directly into their eyes, destroying their night vision for up to 45 minutes. Also, many hikers face depth perception issues when using a light source above the waist.
Filson and Buck Knives, two iconic American heritage brands, announced today a limited-edition collection of branded knives designed for a life lived outdoors.
PARTNERSHIPS
“We’re proud that Halo Optics is continuing as a Whitetails Unlimited national sponsor,” said WTU President Jeff Schinkten, “because for many hunters a rangefinder is an absolutely essential piece of equipment, and Halo Optics has a complete line of rangefinders.
The ATA recognizes that the S3DA program has become essential to the creation of a new generation of hunters and outdoorsman. With this in mind, even at this unprecedented time, ATA has committed to continuous support of the S3DA program. This partnership helps provide S3DA with grants for staffing, member access to educational materials on the ATA Explore Bowhunting and Explore Bowfishing programs, additional guidance and support from ATA staff, as well as funding for the S3DA-Sport:80 membership and event platform.
The Pope and Young Club is proud to announce the continued support of Outdoor Edge through the Club’s Corporate Partner Program. Outdoor Edge is dedicated to combining functional design with the sharpest, best edge holding steels, state of the art production processes, and hand craftsmanship to create the finest quality knives and hand tools for the outdoors.
“Ameristep has been in the blind business for more than two decades, and their products just keep getting better,” said Whitetails Unlimited President Jeff Schinkten.
Pheasants Forever & Quail Forever is proud to announce SportDOG® Brand as a renewing national sponsor for the next three years and the official tracking/training e-collar brand of “The Habitat Organization.”
Guidefitter, the leading network for outdoor industry professionals and enterprise influencer marketing platform for outdoor brands, today announced their official partnership with Swarovski Optik North America, a global leader in high-quality, precision sport optics. The deal grants Swarovski Optik NA access to Guidefitter’s extensive network of verified pro guides and outfitters through Guidefitter’s digital influencer marketing platform.
SWEEPSTAKES
Outdoor Edge, the company that designs and manufactures knives and tools for all things outdoors, announced the launch of its largest giveaway to date with a fully guided Colorado elk hunt. This promotion presents a chance of a lifetime for one lucky winner who will have the opportunity to embark on a truly spectacular backcountry Colorado archery hunting experience.
TOURNAMENTS
Bowtech Pro shooter Paige Pearce has won gold- again.. This time in the Buckeye Classic, the first of the US Archery Team qualifiers, held in Dublin Ohio..
 

Carbon Unwind, the new sleep and meditation app, launches today, September 8 for iOS users. Developed by the premier online video destination for outdoor themed shows, CarbonTV, brings the healing power of nature inside, so people can get the deep sleep they need to feel rested and less stressed. While Carbon Unwind will appeal to those who love the outdoors, people interested in health and wellness, restorative healing and fitness will find the app equally appealing. The app features storytellers, many of them experts in their respective fields, including Julie McQueen – President of CarbonTV and host of the network’s Outdoor Weekly. I am proud to say I am the first to chat with Julie about this new app! The feature I enjoy the most is “family sharing,” which means my husband or I can make in-app purchases and share with one another. We’ve explored a few already and can’t wait to dive into it more. Enjoy this quick Q&A with Julie and be sure to download the app! – Michelle Scheuermann, editor, Archery Wire.

Q: Julie, how did CarbonTV get into the app business?

A: Our team at CarbonTV has been working on this for the past year, and with the pandemic, we had some extra time on our hands to get Carbon Unwind across the finish line. The need for this app has never been greater than it is right now. The stress of daily life – worsened by the health and economic impact of COVID-19 – has caused more and more people to struggle with mental health. People are having trouble sleeping. Research shows that stress and the lack of sleep or poor quality sleep increases the risks of a myriad of bad things, like high blood pressure, depression, diabetes, cardiovascular disease, and obesity.

We wanted to develop something that will bring calm and relaxation, better sleep cycles, into your life through nature and the outdoors. After all, that’s what we specialize in at CarbonTV. This app is the perfect thing to take with you on your next hunting trip, camping trip, or simply at home when you want to bring the outdoors indoors. Research shows that even if they’re artificial, sounds of nature can help our body relax and could be especially beneficial for those with high-stress.

Q: What are some of the Carbon Unwind features?

A: While Carbon Unwind will appeal to those who love the outdoors, people interested in health and wellness, restorative healing and fitness will find the app equally appealing. The app features storytellers, many of them experts in their respective fields, Skull Bound Chronicles TV host Jana Waller; Blood Origins founder Robbie Kroger; survivalist, documentarian and Naked and Afraid star Laura Zerra, The Crush co-host Tiffany Lakosky and Carbon Media Group founder and The Hunt: Target, Track and Attain Your Goals author David Farbman. Some of the storytellers read their own original works, such as Farbman reading from his New York Times best-selling book The Hunt.

Carbon Unwind will also feature an entire section for kids, allowing parents to play sleep stories for the little ones that encourage mindfulness and adventure instead of any negative emotions brought on by television shows or late-night social media.

For those seeking to unwind throughout the day, guided meditations and visualizations will be added to the platform a few times a week. These will be geared specifically toward topics like mindfulness, gratitude, and nature to facilitate a more peaceful state of mind. A section of Carbon Unwind will be dedicated to travel-related meditation and relaxation techniques, which is timely because of the recent apprehension surrounding travel and flight after COVID-19.

Q: How are you getting the word out about Carbon Unwind?

A: Our storytellers are excited about Carbon Unwind and are sharing news about the app on their social platforms. We are also posting on CarbonTV social platforms to reach our loyal outdoor enthusiasts; at the same time, we’re launching Carbon Unwind on Instagram and Facebook and supporting it with advertising. I’m created a video that explains the app in a visual way. And we’re taking the Carbon Unwind story to media, talking with outdoor, health and wellness, business and tech reporters. And you too, Michelle!

Q: What’s the next evolution for Carbon Unwind?

A: Carbon Unwind is available right now on iOS and will be coming soon for Android users. We offer a free trial and a premium subscription upgrade options. The 12-month introductory subscription price is $59.99. The subscription unlocks additional guided meditations, weekly sleep story additions, and special guest storytellers. In the coming months, we’ll be adding acoustic music and nature soundscapes.

 
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